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ABOUT SARA
Sara is a dynamic professional in manufacturing, interior design, and construction, blending academic expertise with entrepreneurial spirit. After graduating from university, she joined her family business, Al Meera, transforming the brand into a pioneer in joinery and interior design. She later ventured into e-commerce with Meeramore, offering furniture, accessories, and fittings globally. Currently, Sara leads Alma Developments, a real estate development company that redefines residential spaces with a focus on functionality, aesthetics, and sustainability.
WHEN I THINK OF A LEADER, I THINK OF LIFE FILLED WITH TACKLED CHALLENGES AND SEIZED OPPORTUNITIES.
Sara Aji
SARA IN A NUTSHELL
Founder and Manager
Alma / Al Meera
area of expertise
Real Estate Production Syria 🇸🇾
companies Sara has worked for
SARA AS A LEADER
Success, to me, is achieving personal fulfillment while making a positive impact and continuously growing. I believe in living authentically and aligning with my values, which drives my dedication to embracing new challenges. Personal and professional growth are integral to my philosophy, as they ensure that I remain adaptive, innovative, and impactful. Ultimately, success is not just reaching milestones but also enriching my journey with purpose, integrity, and continuous learning.
Leadership is not a solo journey.
Great Leaders ignite the soul.
The future of leadership is is a balance of innovation and tradition.
When I think of a leader, I think of life filled with tackled challenges and seized opportunities.
EFFECTIVE COMMUNICATION IS ESSENTIAL, SO PRACTICE ACTIVE LISTENING AND EMPATHY.
Sara Aji
SARA ON BALANCING EMPATHY AND ASSERTIVENESS
One of the most challenging aspects of being a leader for Sara is finding the right balance between empathy and assertiveness. On one hand, being empathetic and understanding allows her to connect with her team on a personal level, providing support and fostering a positive work environment. On the other hand, as a leader, she must make tough decisions, hold people accountable, and drive results. This balancing act requires continuous self-evaluation and adaptation to different situations and personalities while staying true to her values and principles. By integrating mindfulness practices, Sara ensures that she remains centered and capable of navigating this delicate balance effectively.
SARA ON IMPLEMENTING A SYSTEM FOR CONTINUOUS GROWTH
Sara places a high value on continuous learning and personal development, both for herself and her team. At Alma Developments and Al Meera, she has implemented initiatives that encourage self-reflection and skill enhancement. By fostering a culture of continuous improvement, Sara encourages her team to engage in regular self-assessment and seek feedback, creating an environment where growth and development are prioritized. She also supports initiatives that provide educational opportunities and upskilling for disadvantaged youth in her region, demonstrating her commitment to making a positive impact beyond her immediate business interests. This focus on continuous growth ensures that her team remains innovative, resilient, and capable of adapting to the ever-evolving business landscape.
MY EXPERIENCES HAVE TAUGHT ME THE IMPORTANCE OF EMPATHY AND UNDERSTANDING THE PERSPECTIVES OF OTHERS, WHICH CONTRIBUTES TO MAKING ME A BETTER LEADER TODAY.
Sara on becoming a better leader
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